Touch Plans and Tool Box.

The tools for relationship selling.

Hand in hand with the discipline of relationship selling is a structured program of follow-up communication and a library of evidence, customized for your situation, to support the sales presentation and overcome objections.

The touch plan is a pre-determined series of periodic phone calls, emails and mailings intended to create urgency, inform the prospect of new value-added products and services, and special offers. The tool box is a collection of digitized documents and exhibits which can be sent to prospects in response to most every conceivable question or objection.

It all contributes to a consistent and congruent presentation. It's all in the salesperson's computer. And, it's all intended to keep the prospect moving forward in the buying process.