Relationship Selling.
Building trust between the salesperson and
the prospect.
We believe in Relationship Selling, the goal of which is to create a "trust relationship" among the individuals involved in consummating the sale.
Based on Ron Frank's extensive background in Behavioral Humanistic Interactions and over thirty years of feet-on-the-ground sales management experience, the disciplined steps of Rapport, Discovery, Presentation, Peace of Mind, and Closing have resulted in nearly one billion ($1B) in sales volume.
This approach is essential in today's environment of indecision, protracted financing process and competitive discretionary purchases. The real payoff however, is in the long-term relationship between salesperson and property owner that will lead to a shortened sales cycle.